Skip to content
Brand Analytics Search Query Performance is now inside Keywords.am.
No more downloading CSVs per ASIN and fighting spreadsheets.
Connect your brand, use the prebuilt filters, find missing keywords, add them to your project, optimize your listing, and publish to Amazon.
Read more here: https://keywords.am/guides/brand-analytics-search-query-performance/
What an incredible way to start the year.
We are kicking off January 1st by shipping one of the biggest features we have ever released inside Keywords.am.
KPS is now live in production. Real Amazon volume is here.
Keywords.am now supports real search volume and performance data through direct integration with Amazon Brand Registry, Search Analytics, and Search Query Performance reports.
This means you can connect your brand, pull first party Amazon data, and turn it into actionable keyword intelligence inside Keywords.am.
KPS answers the hardest question every Amazon seller faces, often under pressure and with limited time.
“Which keywords should I focus on first to actually move the needle?”
Instead of long lists and raw numbers, KPS is a decision system. It ranks keywords based on real impact potential by balancing demand, relevance, opportunity, and performance patterns tied directly to your ASINs.
Not noise. Not vanity. Impact.
Amazon gives sellers massive spreadsheets and dashboards. Lots of data. Very little direction.
KPS turns Amazon’s Search Query Performance data into clear priorities and practical next steps. It helps you decide what deserves premium listing space and what can wait.
If you are already using Keywords.am, connect your brand, download your keywords, and start with the top KPS terms today.
This is a huge milestone for us and an exciting way to start the year. And it is only the beginning.
Please keep the feedback coming. We are building this with you.
You can now add and invite multiple users to your Keywords account.
This is perfect for agencies and larger teams that need to collaborate without sharing logins. Invite teammates, delegate work, and give everyone access to the same projects and data in one place.
To add team members, go to your account settings, scroll down to Team, and enter the email address of the person you want to invite. They will receive an invite to join your account.
Different plans support different team sizes, so the number of users you can invite depends on your current plan.
It is a simple and secure way to work together inside keywords.am.
Give it a try and let us know how it feels. Your feedback helps us shape what comes next.
We just deployed a big round of fixes and improvements along with a few powerful new features. The app should feel more stable and more connected across the board.
Here are some of the highlights.
We released version two of Amber AI with tighter and deeper integration inside your audit reports. You can now ask Amber questions directly, get feedback, and receive clear recommendations as you work.
Amber is trained on Amazon guidelines and best practices across 21 marketplaces. It also understands your projects and your keyword research so it can guide you in context. Think of it as your personal Amazon growth advisor. The kind people usually pay thousands for, but it comes free with your Keywords membership.
You can now upload a list of Amazon ASINs and run audit reports in bulk. This makes it much easier to review multiple products at once and spot patterns and issues fast.
Revamped Brand Creator
We rebuilt the Brand Creator from the ground up. You can now feed in your brand website and connect your brand directly to our AI engine. We will create and continuously update your brand profile over time.
This profile influences Amber, AI assist, project guidance, and recommendations like Smart Listings when creating listings from scratch. It helps establish your brand voice, brand avatar, target audience, and more.
There are many more fixes and improvements behind the scenes and even more features coming soon.
We wanted to finish the year strong and we are excited about what 2026 holds.
Please keep the feedback coming. Ideas, requests, and honest opinions help us build Keywords better and faster.
We just pushed a new improvement that makes it much easier to spot parent and child variations when you import SKUs from Amazon Seller Central.
You will now see grouped families with clear visual links so you can tell right away which SKUs belong together. This helps you avoid duplicate imports and makes picking the right variations a lot faster.
Here is a preview from the update…Give it a try and let us know how it feels. Your feedback always helps us shape the next round of improvements.
We just pushed a big round of fixes and improvements. About 145 files were updated and the whole app should feel a lot smoother now.
Here are a few highlights…
1. Better onboarding - The getting started flow is clearer and easier to follow so new users can get moving fast.
3. New Swiss Army Knife SAK tool called Combine plurals - When you're working with both singular and plurals, this helps you treat words like towel and towels as the same.
4. Strict mode in Features - You can now switch strict mode on or off in your project.
Strict mode on means you only get a yellow F when all words appear together in the same feature. Strict mode off means you get a yellow F as long as all words appear anywhere in the features even across different ones.
4. There are many more small fixes and stability updates across the app. Please give it a try and tell us what you like and what feels off. Your feedback helps us ship better and move faster.
Publish straight to Seller Central—with confidence.
Keywords.am now shows a simple, side-by-side diff before you go live: word-level highlights for Title and bullet point changes, plus a clear count of updated fields. Toggle unchanged items, confirm, and you’re done.
Try it now: Open any project that's connected to seller central →click "Publish to Amazon"
Give your friends and customers a 10% lifetime discount at Keywords.am—and you’ll earn 30% lifetime on every paid month they keep.
Use your referral link or coupon code: share your unique link anywhere (social, email, DMs) or pass along your 10% off code—both count.
Example: Friend chooses the $30/mo plan using your coupon → they pay $27/mo forever, you earn $8.10/mo forever (30% of $27).
3 Easy Steps
Attribution window: 60 days. Payouts are calculated on the discounted price.
Questions? shoot us an email or send a message via our WhatsApp group.
We just launched the Keywords.am ROI Calculator — a fast, interactive tool that shows brands and agencies exactly how much profit they can gain from listings optimization and how our plans compare to agency or in‑house costs.
Why this matters
What it calculates (examples you can reproduce)
Example headline result (real‑time summary): With 10 listings/month, a 12% conversion lift and 35% product margin, the Growth plan ($60/month) delivers about $1,112 net gain per month, a 754% ROI, and pays back in ~2 days.
Who should use it
How to get it
Meet IntentIQ – Long‑Tail Shopper‑Intent Generator and one‑click Add Unused Keywords. Generate brand‑free long‑tail phrases that reflect how your customers actually search, then auto‑fill remaining terms into Backend Search Terms in a single click.
Fast, accurate, done!
When researching and adding keywords, check “Use IntentIQ – Long‑Tail Shopper‑Intent Generator.” Our trained AI expands Amazon native results by generating brand‑free long‑tail shopper phrases that mirror your audience’s behavior and prioritize conversion‑ready terms.
✅ Brand‑free by design to avoid policy conflicts.
✅ Intent‑rich phrases surface ready‑to‑buy shoppers.
✅ Plugs into Smart Copy (All / Unused Keywords / Unused Single Words) for frictionless writing.
After you’re done optimizing the listing, click Add Unused Keywords. We gather the remaining terms and place them into Backend Search Terms—automatically and accurately.
Result: one click, no guesswork—complete, compliant coverage without cluttering your visible copy.
Why brand‑free long‑tails + one‑click Backend?
Pro tip: Don’t chase 100% Green everywhere. Use coverage colors to guide you, but always optimize for clarity + conversion. Negative Phrase/Exact will strike‑through and block usage across Title, Features, Backend Search Terms, and Description.